UI/UX designer
UI/UX & Brand Identity Designer

designer with a
marketing background

Hello, I’m Svitlana, a designer based in Warsaw, Poland. I create thoughtful and effective designs. Every element plays a role in telling the brand's story.

Svitlana Zhylenko

My process starts with research and ends with usability testing to ensure the design works well. I rely on data to make informed decisions and improve user experience.

Programs

Figma
webflow
Hotjar
Google Analytics
Photoshop
Illustrator
After Effects

Experience

UI/UX & Brand identity designer
Freelance
Poland, Warsaw
01. 2023 — now
Market research, UX-audit
Landing pages
Mobile & Web applications
Motion design
Branding, campaigns for digital promotion
UI/UX, Graphic, Web designer
Aquael — aquarium equipment
Poland, Warsaw
01. 2022 — 12. 2022
Landing pages & Rich content
Mobile & web applications
Brand identity & Redesign for digital content (market research, social media, email design, banners for channels)
Product packaging creating
Outdoor posters
Marketing designer
Kratos — security services
Ukraine, Kharkiv
10. 2020 — 02. 2022
Website traffic analysis (Google Analytics, call tracking)
Usability testing for site (Hotjar)
Web-design (targeting, Google Display Network, website banners)
UI/UX (internal website for employees, Wix)
Marketing specialist
SPAR — food-retail
Ukraine, Kharkiv
07. 2018 — 09. 2020
creating ad campaigns and adaptation campaigns of SPAR International for Ukrainian market
SMM-promotion on Instagram, Facebook (posts, targeting)
calculation and reporting on shares (1С)
graphic design (POSM, stickers for TM, outdoor)
creating a concept and design of a mobile app
research to determine the potential location of the store

Education

UI/UX design course
Lemon school
2022, offline
Master’s degree
Kharkiv National University of Economics, Marketing
2018-2019, offline, full-time
Bachelor's degree
Kharkiv Trade & Economics Institute KNTEU, Marketing
2014-2018, offline, full-time